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E-commerce content in business school curriculum: opportunities and challenges

E-commerce content in business school curriculum: opportunities and challenges,10.1016/S1096-7516(01)00030-6,Internet and Higher Education,Ravindra Kr

E-commerce content in business school curriculum: opportunities and challenges   (Citations: 8)
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The Internet is providing organizations with new ways of competing in their respective marketplaces. Transacting business on the Internet — now commonly referred to as e-commerce — is creating significant changes in many industries. In many ways, the Internet is considered to be similar to other inventions such as the telephone and the printing press in terms of its impact on the global economy. This explosion of e-commerce activity has created a new problem for educational institutions. More specifically, how can business schools meet the demand for Internet savvy graduates in the new economy? This paper explores the opportunities and challenges of introducing e-commerce concepts in business school curriculum.
Journal: Internet and Higher Education - INTERNET HIGH EDUC , vol. 3, no. 3, pp. 153-160, 2000
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